Real Estate

Coldwell Banker outsells the competition

By From page HS7 | April 18, 2014

SACRAMENTO — Coldwell Banker ranked as the number one real estate brand in the Sacramento-Tahoe area housing market once again last year for total sales volume, according to figures from MetroList Services, Inc., the local multiple listing service.

With sales volume of nearly $2.34 billion in 2013, Coldwell Banker surpassed Lyon Real Estate, Re/Max, Keller Williams Realty and a host of smaller real estate brokerages to take the top spot in the market.

In addition, Coldwell Banker ranked ahead of all other real estate companies for luxury home sales in the Sacramento-Tahoe region with more than $282.6 million in sales volume for homes valued over $750,000. Coldwell Banker is known for its expertise in the luxury market through its internationally renowned Coldwell Banker Previews program.

The rankings are based on MetroList sales volume data from El Dorado, Placer, Sacramento and Yolo counties.

“We are extremely proud to be ranked as the number one real estate brand in the greater Sacramento and North Lake Tahoe housing market,” said Kris Vogt, president of Coldwell Banker Residential Brokerage. “As a business, we’ve grown tremendously over the past few years and it’s really a credit to our amazing agents, managers and staff.

“Our success is due to our sales team’s unwavering commitment to excellence, integrity and customer service in everything they do,” Vogt added. “They work extremely hard for their clients every single day, which is why they continue to be chosen by the most discriminating buyers and sellers in the market. I congratulate every one of them for this well-deserved honor.”

Vogt noted that Coldwell Banker’s steady increase in sales over the past few years is due to “organic growth” — that is, increased business coming to its agents and offices — rather than growth through acquisitions.

“We’re proud that consumers in the Sacramento and Tahoe areas are choosing us more than any other real estate brand when it comes time to buy or sell their home, and we want to thank them for their continued support,” he said.

While business growth is important to the company, Vogt said he was just as proud of the work Coldwell Banker Residential Brokerage and it sales associates and staff do in the community, supporting local charitable groups with their donations and their volunteer hours.

Over the past 13 years, the company’s community foundation has raised more than $2.3 million for Habitat for Humanity chapters in Northern California.  And the Coldwell Banker Residential Brokerage team has also volunteered more 48,000 hours and participated in the construction of 179 Habitat for Humanity homes. The company is also deeply involved in a wide variety of other charitable activities, such as Toys for Tots and Operation: One Warm Coat.

Coldwell Banker Residential Brokerage has 13 offices and 762 sales associates in Sacramento, Truckee, Tahoe City, Auburn, El Dorado Hills, Folsom, Elk Grove, Placerville and Roseville-Granite Bay serving the greater Sacramento-Tahoe region. For more information call 925-771-5233.

About Coldwell Banker Residential Brokerage
Coldwell Banker Residential Brokerage is the largest residential real estate brokerage in Northern California and serves the markets from Monterey to Tahoe and nearly every market in between. The company has 61 office locations and more than 3,900 sales associates throughout Northern California.  Last year the company handled 13.5 percent of all dollar volume sold in Northern California, more than double its nearest competitor.  Through its internationally renowned Coldwell Banker Previews program, Coldwell Banker leads the luxury home market in Northern California, representing more than 22 percentof all dollar volume sold of properties over $1 million. A subsidiary of Realogy Holdings Corp.operates Realogy’s company-owned real estate brokerage offices. For more information visit CalBRE No. 01908304.

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