Wednesday, April 16, 2014
PLACERVILLE, CALIFORNIA
99 CENTS

‘Realtor for life’

• Meet Top Achiever Gay Berge

In 1984 Gay Berge was a young mother of two small children when a friend sensed in her the potential to excel as a real estate agent. Under the guidance of that friend, Gay quickly embarked on a career in real estate that has been highly successful in more ways than one, earning the Re/Max Realtor and her husband Larry of 39 years the title “Realtors for Life.”

Gay, 60, is reluctant to share her accomplishments; however, in her case, the numbers speak for themselves. She has ranked as an El Dorado County Association of Realtors Top Achiever for 25 of the past 28 years she’s been in the industry. “The only year since 1986 I wasn’t a Top Achiever was in 2008 when my dad was dying,” she said. “I chose to be with him, and I would never take back that time we had.”

Her caring, always available nature is why 95 percent of Gay’s business today comes from repeat clients and referrals. She always remembers what it’s like to be the customer and thinks of this during every transaction. “I live by The Golden Rule,” she said time and again.

When the Berges were interviewing builders for a backyard pool years ago, Gay remembers thinking that she didn’t care how many pools the builder had already completed or what other accolades the company had earned on paper. “I wanted to feel like we were their most important pool,” she said. And she prides herself on treating her clients the same way, which has been the main reason she said she’s had such enormous success and longevity in the industry. “I treat my clients like they’re the only clients I’ve got,” Gay said. “I have a full-time assistant, but you’ll never see her. It’s important to Larry and me that we are the ones our clients interact with and they always know they’ll get 110 percent of our attention.”

Larry teamed with his wife in real estate in 1992. “Larry is my partner for life,” said Gay. “We are as committed to one another as we are to our clients.” With their complementary strengths and abilities — his in engineering, hers in marketing — they are able to offer their clients a perspective few individuals can.

Gay joined Re/Max in 1999. She loves living and working in Cameron Park. “It’s not hard to go up the hill or down the hill. From Cameron Park we can work anywhere in the area,” she said.

A lifetime member of the El Dorado County Association of Realtors and a past director, Gay is also a lifetime member of Top Achievers. She belongs to the National Association of Realtors, the California Association of Realtors and the Council of Residential Specialists.

View Gay and Larry Berge’s website at lberge.com for information, including current listings. You can also reach them by calling 530-677-1536. Their office is located at 3317 Coach Drive in Cameron Park.

 

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